An Empirical Study on Financial Literacy And Investment Behaviour Among Individual Investors in Tiruchirappalli City
Author: K. Beema Rao DOI Link: https://doi.org/10.70798/Bijmrd/04060005 Abstract: Financial literacy has become an essential factor in enabling individuals to make informed financial decisions and achieve long-term financial well-being. In today’s dynamic financial environment, investors are presented with a wide range of investment opportunities that require adequate financial knowledge, positive financial attitudes, and sound decision-making skills. …
