Strategic Financial Management in Contemporary Sports Programs : Challenges And Opportunities
Author: Soummyadip Mandal DOI Link: https://doi.org/10.70798/Bijmrd/03060024 Abstract: In the rapidly evolving domain of contemporary sports, financial management has become a critical determinant of sustainability, growth, and performance. This study explores the role of Strategic Financial Management (SFM) in sports programs across various levels, including grassroots, institutional, and professional settings. The paper examines key challenges such …
