Author: Keerthana DS, Johnson W S & Mohsina Sultana
DOI Link: https://doi.org/10.70798/Bijmrd/04042025
Abstract: This study examines the influence of peer pressure on decision-making among young adults aged 18–25 years. Peer groups play a significant role in shaping behaviours and choices during young adulthood, a developmental stage characterized by identity formation and social belonging. Increasingly, young individuals may experience pressure to conform to peer expectations, which can affect their judgment and lead to maladaptive decisions.A cross-sectional research design was employed to investigate the relationship between peer pressure and decision-making styles. Data were collected from young adults using the Peer Pressure Questionnaire and the Melbourne Decision Making Questionnaire. Product moment correlation, independent samples t – tests and one-way ANOVA were used to assess the level of peer influence and patterns of decision-making among participants. The results revealed a significant negative correlation between peer pressure and vigilance (r = –.236, p < .05), indicating that higher peer pressure was associated with lower vigilant decision-making. However, peer pressure was not significantly related to buck-passing, procrastination, hypervigilance, or overall decision-making ability. Independent samples t-test showed no significant gender differences in peer pressure or any decision-making dimensions (p > .05). One-way ANOVA results indicated no significant differences based on domicile (rural, urban, semi-urban) in peer pressure or decision-making styles (p > .05). Overall, peer pressure demonstrated a limited but specific influence on decision-making, primarily affecting vigilance, while gender and domicile showed no significant impact.
Keywords: Peer Pressure, Decision Making, Young Adults.
Page No: 201-208